Our Search Engine Optimization (SEO) Service Features
- MONTHLY REPORTING
A monthly comprehensive report showing the status of your rankings and traffic will be provided.
- DEDICATED SEO CONSULTANT
A dedicated SEO Consultant will be assigned to you and is reachable via phone and email.
- KEYWORD RESEARCH
We'll identify the most profitable keywords for your business and formulate the appropriate tactic.
- ON-PAGE OPTIMIZATION
To layout the groundwork of our service, we'll optimize your website for your chosen keywords.
- LINK BUILDING
Strategic and natural link building process is the backbone of any SEO Marketing Campaign.
- CONSTANT MONITORING
We'll constantly fine-tune our processes in line with the results needed for your campaign.
There is no lock-in contract, however, we advise a minimum of 3 months engagement.
For custom SEO campaigns, please contact us.
One of the most important stages in any SEO strategy is identifying which keywords and search terms you want to rank higher for. At The Website Company, we take into consideration the projected search volume, competitiveness and intent of the most effective keywords and phrases related to your business. We also utilize our own systems to determine the website traffic and expected revenue for those search terms, based on your existing customer conversion rate and products or service value.
Once we’ve identified the most profitable keywords, we formulate a keyword targeting tactic, to ensure if someone is searching for your target phrases, they find your website. Keyword research is the vital first stage within our fully scalable, heavyweight SEO campaign that will get you ranking high in any search engine.
However, we understand that SEO is more than just about ranking. It is about increasing your website traffic and getting more visitors to engage with your site in exactly the way you want them to.
Following the selection of the most effective keywords for your industry, we commence the on-page optimization process. This is where our SEO specialists and web development experts combine forces to improve your website to ensure it is in line with Google’s best practices.
We work tirelessly to enhance and optimise all aspects of your site, including page titles, meta descriptions, H1 & H2 tags, on-page content, multimedia, navigation layout and much, much more! Ensuring your on-page optimization is in order prior to beginning any link building campaigns will give your website the best chance of achieving a prominent search engine ranking.
Despite the fact search engines such as Google take into consideration many things when determining the ranking of websites in their search engine results page, the amount of high quality links directing to your website is one of the most significant factors of the SEO process. Therefore a strategic link building strategy is an integral part of any successful SEO campaign.
Submitting your website to local directories, industry specific catalogs and relevant forums, as well as making your website content so good that online users will want to blog about it, and share it with their friends and colleagues will ensure your website has a large amount of high quality, valuable backlinks.
Natural linking based on viewer discretion is exactly what search engines ranking your website prefer to see. High quality link building SEO that continually improves rankings, increases traffic, customer engagement and overall profit is exactly what we do here at The Website Company.
SEO isn’t a one-time activity. It’s an ongoing process that takes a few months to see results work wonders for your business, which means we regularly fine-tune our strategy along the way. And even when we’ve achieved a prominent first page ranking for your website, it is important to keep up the hard work to ensure your website stays there. No matter what SEO package you select, you will benefit from ongoing maintenance and support.
Our SEO consultants will monitor your progress to ensure everything’s going according to plan and your improved search engine rankings aren’t short-lived. This includes developing additional SEO-friendly online marketing strategies, continuous link building, and monitoring, comprehensive monthly reporting and team training so you can help your website climb the rankings sooner.